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Sarbanes Oxley : Finance

Initial Public Offering Guide Now In Chinese




Patrick Schultheis
Partner
Wilson Sonsini Goodrich & Rosati

Bowne Financial Print, the world?s largest financial printer, leading EDGAR filer and a division of Bowne & Co., Inc. (NYSE: BNE), has published a Simplified Chinese edition of The Initial Public Offering: A Guidebook for Executives and Boards of Directors Second Edition.

Authored by Patrick J. Schultheis, Christian E. Montegut, Robert G. O?Connor, Shawn J. Lindquist and J. Randall Lewis with the law firm of Wilson Sonsini Goodrich & Rosati.

The guidebook offers readers practical and helpful advice on how to conduct a successful IPO in today?s environment.

It provides an overview of the legal framework governing the IPO process, including what issues to consider when contemplating going public, how to assemble the IPO team, how to prepare and file the registration statement and what to do after a company has gone public.

This edition addresses a business, financial and legal landscape that has changed dramatically since the first edition?s publication in 1998. It also includes listing requirements of the NYSE and NASDAQ, a sample IPO timeline and a compliance calendar, as well as a summary of selected post-Sarbanes-Oxley SEC rules and analysis.

?As the Chinese business and financial community continues to grow and prosper, Bowne is fully prepared to serve the needs of this exciting market,? said Paul Dalton, Managing Director ? Asia.

?This book is an indispensable tool for assisting Chinese companies considering a listing in the United States. Potential issuers who have received copies are delighted with the depth of practical experience, presented in a most readable manner, allowing them to make knowledgeable decisions.?

?In today?s tougher environment of more stringent regulatory requirements, more due diligence and increased Wall Street expectations, CEOs, CFOs and boards of directors are going to need a comprehensive IPO reference guide that accurately reflects the realities of the current business, financial and regulatory landscapes. This edition has been completely updated to fulfill that need,? said co-author Patrick Schultheis.

?As a thought-leader in the regulatory and compliance space, Bowne is committed to partnering with leading law firms, such as Wilson Sonsini Goodrich & Rosati, to provide our clients with the latest information and tools they need to make informed decisions about important business issues, such as deciding to go public and how to make it happen,? explained Erika Craven, Vice President, Strategic Marketing, Bowne Financial Print.

?Making this helpful guidebook available in Simplified Chinese reflects Bowne?s commitment to the global marketplace.?

Valuable information found in this timely guidebook includes:

• Overview of legal framework governing the IPO process

• How to assemble the IPO team

• Roles and responsibilities of the management team, board of directors, underwriters, counsel, auditors, financial printer, research analysts and other specialists

• How to prepare and file the registration statement

• Planning the road show

• How to handle underwriting arrangements, marketing and publicity

• Pricing the deal

• Life after the IPO

• How to avoid Section 16 and insider-trading violations

• NYSE and NASDAQ listing requirements

• Due diligence checklist

• Sample IPO timeline and compliance calendar

• Highlights of SEC regulations, including Sarbanes-Oxley

This is a working guide that anyone involved with planning or implementing an IPO, including directors and public company executives, in-house counsel, outside lawyers, accountants and auditors ? in fact, anyone who needs to know how to successfully take a company public ? will find relevant and up to date.

Bowne & Co., Inc., founded in 1775, is a global leader in providing high-value solutions that empower our clients? communications.

• Bowne Financial Print: The world?s largest financial printer and leading EDGAR filer, specializing in the creation, management, translation and distribution of regulatory and compliance documents.

• Bowne Enterprise Solutions: Digital composition, print, delivery and fulfillment of customized and personalized communications designed to enable companies to more-effectively target customers to increase market leadership.

• Bowne Litigation Solutions: Consulting, electronic discovery and software solutions, including DecisionQuest?, one of the nation's largest trial research firms, bring our clients fresh perspective resulting in better informed choices about strategies and tactics at every step in the litigation process.

Bowne & Co. combines these capabilities with superior customer service, new technologies, confidentiality and integrity to manage, repurpose and distribute a client's information to any audience, through any medium, in any language, anywhere in the world. For more information, visit us at www.bowne.com.

Wilson Sonsini Goodrich & Rosati's broad range of services and legal disciplines are focused on serving the principal challenges faced by the management and boards of directors of business enterprises.

The firm is nationally recognized as a leader in corporate governance, public and private offerings of equity and debt securities, mergers and acquisitions, securities class action litigation, intellectual property litigation, patent prosecution, joint ventures and strategic alliances, and technology licensing and other intellectual property transactions.

The firm, which is headquartered in Palo Alto, California, has offices in Austin, New York, Reston, Salt Lake City, San Diego, San Francisco, and Seattle. It also recently applied to open an office in Shanghai, China.

For additional information please visit www.wsgr.com






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